Rider is a 100% Brazilian brand that speaks directly to those who are young at heart and identify with Brazilians’ relaxed outlook on life.

Rider is for those who take life as it comes and who know that enjoying the journey and its new experiences is better than merely arriving at the destination.

And to keep pace with these people in the most stylish and relaxed manner possible, whether at the beach or in the city, by day or by night, at home or out and about, Rider is proudly launching its collection.

Casual

A benchmark of style, good taste and comfort, the Casual line is aimed at versatile and elegant men, who place value on their style in moments of leisure, without giving up comfort.

Street summer

100% in line with the Brazilian lifestyle, aimed at people who lead easy-going lives with joy and simplicity.

After sports

Perfect for those who are always on the move. Ideal for use after your work out, these sandals include everything from cushioning to greater breathability. All this without forgetting design, of course.

Differentials like these are what make Rider such a huge success for Grendene, the largest footwear company in Brazil and one of the biggest in the world. Its recognition is not only based on its capacity to produce 200 million pairs per year. Grendene also invests in social and environmental responsibility, reusing 100% of its PVC waste.